February 1963: Polacolor

From The Associated Press (February 3; link below): 

   The scientific miracle of instant color photography has finally arrived.
   It is called Polacolor ... a film used in a Polaroid camera which produces a finished, fine quality color print just 50 seconds after the tab is pulled. 
   This long-awaited, much-talked-about triumph of American photographic know-how is the result of a 15-year research program headed by Dr. Edwin Land (above), inventor of the picture-in-a-minute process.
   Polacolor film represents entirely new photographic concepts, dozens of new inventions, the creation of new molecules and hundreds of new laboratory and manufacturing techniques.
   Whenever a picture is taken with the film, it compresses into one step and only 50 seconds of time the conventional color process. The latter normally requires a darkroom, over 20 separate steps with much equipment, careful temperature control and a minimum of about 90 minutes.

* "New Film Cuts Color Processing Time" (Eugene Register-Guard, February 3): @

* "Now It's 60-Second Photos in Color" (Life magazine, January 25, page 74): @

* "50 second color: what will it mean?" (Life magazine advertisement, March 22): @
* "Instant Color Photos!" (Popular Mechanics, February, page 100): @ 

* Exerpt from "The Manual of Photography: Photographic and Digital Imaging" (R.E. Jacobson, 2000): @
* "Insisting on the Impossible: The Life of Edwin Land" (Victor K. McElheny, 1998): @
* "The Land List: An Ongoing Project in Cataloging Polaroid Cameras": @ 

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