November 1961: 'The Executive Coloring Book'

The tongue-in-cheek look at corporate life becomes a surprising best-seller. Wrote Time magazine, " 'The Executive Coloring Book' and a box of crayons will provide many a happy hour to growing vice presidents..." The book was written by Marcie Hans, Dennis Altman and Martin A. Cohen, who all worked in advertising in Chicago. Hans would go on to write "The Executive Cut-Out Book," while Altman and Cohen would team up on "The John Birch Coloring Book."

* Contents of "The Executive Coloring Book": @

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