The San Francisco auditorium holds its first rock 'n' roll concert (thanks to promoter Bill Graham), a benefit for the San Francisco Mime Troupe. Unbilled but also playing that night: the Grateful Dead, having just changed its from the Warlocks.
-- Image from jerrygarcia.com: @
* Handbill: @
* San Francisco Chronicle ad (published December 5; from Rock Archaeology 101): @