On the evening of April 7, 1965, Lyndon Johnson spoke before a television audience at Johns Hopkins University to offer his rationale for recently ramped up American military presence in Vietnam and to tell the world of U.S. intentions to come to the aid of the people of Southeast Asia in a bold new way. ... The president suggested the whole area be developed and modernized as an alternative to continued war. The speech was designed to encourage those in Hanoi to agree to stop warring and to take part in the development of the region, and also to put a good face on the new American measures implemented since February, including sustained aerial bombardment and combat troops.
-- From "Inventing Vietnam: The United States and State Building, 1954-1968" (James M. Carter, 2008): @
* Video (LBJ Library): @
* "Independent South Viet Must Follow Any Peace Discussion, Says Johnson" (United Press International): @