April-May 1965: Super 8

Eastman Kodak Co. introduces its Super 8 film format, with press releases in April followed by a public debut on May 1 at the International Photography Exposition in New York. One of the main selling points: the plastic cartridge that made loading the film much easier. (Around the same time, Fuji Photo Film Co. was launching a similar system known as Single 8.)

     -- Advertisement from Life magazine, August 6, 1965 (linked below)

* "Super 8 mm Film History" (Kodak): @
* www.super8data.com (database): @
* "Instamatic Technique Goes to the Movies" (J. Walter Thompson Company News, April 30, 1965, from Duke University Libraries): @

* "Bigger Format for Movie Fans" (United Press International, April 11, 1965): @
* Advertisements in Life magazine, June 11 and August 6, 1965: @ and @

* "Kodak's Revolution in Home Movies" (Popular Science, June 1965): @

* "War of the Photo Systems" (Popular Science, July 1965): @ 

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