July 1965: Polaroid Swinger

     For only a double sawbuck now, you get not only a Polaroid camera but also a chance to admire one of the simplest and smartest exposure systems since the day, a century and a quarter ago, when Daguerre first squinted into the sun and shot a picture of a man getting his shoes shined.

     The camera is the brand-new Swinger, just announced by Polaroid. Its gets its name from the way you carry it -- on a wrist strap. It shoots only black-and-white, 2 1/2 by 3 1/2 inches.

     -- "The Swinger: New $20 Polaroid" (Popular Science, August 1965): @

* "50 Years Ago, the Polaroid Swinger Found Instant Fame" (Christopher Bonanos, 2015): @

* "Instant: The Story of Polaroid" (Bonanos, 2012): @

* "The Polaroid Swinger: Changing the Market in an Instant" (Michael Beschloss, New York Times, 2015): @

* Instruction booklet (from www.cameramanuals.org): @

* TV ad (from archive.org): @
* "New for Camera Buffs" (Popular Mechanics, August 1965): @ 
* "Polaroid Produces Under-$20 Camera" (Associated Press, July 1965): @

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