4.29.2011

Saturday, April 29, 1961: World Wildlife Fund

The organization dedicated to preserving wildlife and the environment is founded in Switzerland. Its now-familiar logo was inspired by Chi Chi, a giant panda that China had given to the London Zoo.

From the Morges Manifesto (the organization's founding document, dated April 29): "The new organisation will simply offer easy channels for all who want to help to do so by means of a world campaign to raise massive support for the cause and to distribute resources quickly where these are most needed."

* Official websites: @ and @

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