11.30.2010

Wednesday, November 30, 1960: The last DeSoto

The Chrysler Corporation's DeSoto line, introduced in 1928, comes to an end as the company's Jefferson Avenue plant in Detroit turns out the last model. The mid-priced DeSoto was partly done in by Chrysler's increasing emphasis on low-priced cars.

* History of the DeSoto: @
* "The 1955-1961 DeSoto cars: End of the Line": @
* 1960-1961 DeSoto: @
* DeSotoland website: @
* "Riding the Roller Coaster: A History of the Chrysler Corporation": @

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