
Sherwood Egbert (at right in photo), the new president of the Studebaker-Packard Corporation, turns to famed industrial designer Raymond Loewy (left) to create a sports car that will reinvigorate the company. The result: the Avanti. Its sleek, modern look is a complete departure from the more rounded Studebakers and Packards of years past.
After meeting with Egbert in early March, Loewy gathers a team of designers and sets to work near Palm Springs, California. Remarkably, they produce the completely new design (and a full-size clay model) in less than 6 weeks. The Avanti is pushed into production and would debut at the New York Auto Show in April 1962.
-- The Avanti:
* Summary (from howstuffworks.com):
@* Summary (from danjedlicka.com):
@* "The Unlikely Studebaker" (from ateupwithmotor.com):
@* Raymond Loewy's sketches for Avanti (from Library of Congress):
@* www.avantisource.com:
@* Avanti Owners Association International:
@* Short film introducing the car:
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-- Raymond Loewy:
* www.raymondloewy.org: @ * Virtual exhibit (from Hagley Museum and Library in Wilmington, Delaware): @